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What is Evaluating Profitability of Sari-Sari Stores about?

This document provides an evaluation of the growth and profitability of selected sari-sari stores in Atimonan, Quezon to propose a marketing plan. It discusses the background of sari-sari stores and their importance in the Philippines. The study aims to understand the demographic profile of store owners and evaluate the growth and profitability of selected stores based on factors like profit, owner behavior, customer satisfaction, price, product, and place. The significance of the study and scope are descri

Author

Clar Marasigan

Language

EN