Skip to content

Opening book details…

Can I read Artificial Intelligence for Marketing: Practical Applications (Wiley and SAS Business Series) on EtoBox?

Artificial Intelligence for Marketing: Practical Applications (Wiley and SAS Business Series) by Jim Sterne is a business book available to read on EtoBox.

What is Artificial Intelligence for Marketing: Practical Applications (Wiley and SAS Business Series) about?

A straightforward, non-technical guide to the next major marketing tool Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for marketing professionals. This book will not teach you to be a data scientist—but it does explain how Artificial Intelligence and Machine Learning will revolutionize your company's marketing strategy, and teach you how to use it most effectively. Data and analytics have become table stakes in modern mark

Who reads Artificial Intelligence for Marketing: Practical Applications (Wiley and SAS Business Series)?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Jim Sterne
Publisher
John Wiley & Sons, Incorporated
Published
2017
Language
EN
ISBN
9781119406365
Category
business
Subjects
Marketing, Management, Business
Updated
2026-03-25

Other editions & translations

More by Jim Sterne

Browse all works by Jim Sterne