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MBA Marketing Management Assignment Guide by Simanta Kalita is a document available to read on EtoBox.

What is MBA Marketing Management Assignment Guide about?

This document is a 3-sentence summary of an assignment for a Marketing Management course: The assignment includes 2 sets with a total of 6 questions worth 30 marks each, covering topics such as the 7Ps of marketing mix, marketing planning process, marketing information systems, differences between consumer and business markets, buying roles, market segmentation, branding, and e-marketing/online advertising. Students must answer all questions in both sets and the average score from both assignments will con

Author

Simanta Kalita

Language

EN