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What is Overview of Myntra about?

Myntra.com is an Indian e-commerce company that began in 2007 selling personalized gifts but shifted in 2010 to focus on fashion and lifestyle products. It has grown significantly and is now among the top 10 e-commerce companies in India. Myntra sells products from over 200 brands, primarily apparel and footwear. It aims to process and ship orders within 24 hours. While it once had a competitive advantage in personalized products, it now competes on price and maintains its website, technology, and marketing

Author

Saurabh Maheshwari

Language

EN