Can I read TV Commercial Production in Vietnam on EtoBox?

TV Commercial Production in Vietnam by Huyen Trang Nguyen is a document available to read on EtoBox.

What is TV Commercial Production in Vietnam about?

The document discusses the Vietnam advertising industry. It notes that local advertising companies in Vietnam face difficulties, including a shortage of advertising human resources and low-quality training programs. They also struggle against competition from large foreign companies, which leads to a "brain drain" situation and lack of qualified local staff. Currently, local companies only control 30% of the market share in Vietnam, with foreign companies dominating the remaining 70%. The document proposes

Author

Huyen Trang Nguyen

Language

EN