Can I read 100 Things Every Designer Needs to Know about People: What Makes Them Tick? on EtoBox?

100 Things Every Designer Needs to Know about People: What Makes Them Tick? by Susan Weinschenk, ph.d. is a art available to read on EtoBox.

What is 100 Things Every Designer Needs to Know about People: What Makes Them Tick? about?

We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you’ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play. <p>Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as:<br> </p> <ul> <li>What grabs and holds attention on a page or screen?</li> </ul> <ul> <li>What makes memories stick?</li> </ul> <ul> <li>What is more important, peripheral or central vision?</li> </ul> <ul> <li>How can you predict the types of errors that people will make?</li> </ul> <ul> <li>What is the limit to someone’s social circle?</li> </ul> <ul> <li>How do you motivate people to continue on to (the next step?</li> </ul> <ul> <li>What line length for text is best?</li> </ul> <ul> <li>A

Who reads 100 Things Every Designer Needs to Know about People: What Makes Them Tick??

Author

Susan Weinschenk, ph.d.

Publisher

New Riders Publishing

Published

2011

Language

EN

ISBN

9780132658607

Category

art

Subjects

Computer Science, Crafts & Hobbies, Engineering

Rating

4.06 / 5 (2,602 ratings)

Updated

2026-03-14