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What is Indian Pharma Industry Distribution Insights about?

The Indian pharmaceutical industry is experiencing strong growth and is expected to reach $50 billion by 2015-2016. A key challenge is managing the highly fragmented supply chain of over 550,000 retail pharmacies. While the number of distributors has increased four-fold since 1978 to 125,000, prescription volumes have not increased proportionally. The distribution system absorbs 31% of the maximum retail price, and companies are moving towards demand-driven replenishment models with reduced inventory and le

Author

ganesh572

Language

EN