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About this document

MKT 350.5 Spring26 by dummy1233334444 is a document available to read on EtoBox.

The document outlines the course MKT350 Service Marketing at Independent University, Bangladesh, detailing the course rationale, contents, objectives, and learning outcomes. It emphasizes the unique challenges of marketing services and includes a structured plan for teaching, assessment, and grading. The course aims to equip students with essential skills in service quality, customer satisfaction, and service innovation.

Author
dummy1233334444
Language
EN