About this document
Phe La: Enhancing Dalat Oolong Experience by Tuyen Tran Thi Kim is a document available to read on EtoBox.
Phe La is a unique Vietnamese brand specializing in Dalat Oolong tea and aims to enhance customer experiences through its café environment. The café targets young customers who seek a comfortable space for studying and socializing, but issues with seating arrangements and uncomfortable furniture have led to customer dissatisfaction. To improve customer retention, Phe La should focus on upgrading seating quality for a more pleasant experience.
- Author
- Tuyen Tran Thi Kim
- Language
- EN