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Revenue Management Strategies for Hotels by Michael Fabon is a document available to read on EtoBox.

What is Revenue Management Strategies for Hotels about?

Revenue management, also known as yield management, involves selling the right product to the right customer at the right time for the right price. It is based on price discrimination and market segmentation to maximize profits from each unit sold based on demand conditions. Hotels commonly practice revenue management through techniques like clearance sales and adjusting prices based on occupancy levels. Revenue management has become more sophisticated through systems integrated with online booking channels

Author

Michael Fabon

Language

EN