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The Neuroscience of Fair Play : Why We (Usually) Follow the Golden Rule by Pfaff, Donald W.,Wilson, Edward O. is a nonfiction available to read on EtoBox.

What is The Neuroscience of Fair Play : Why We (Usually) Follow the Golden Rule about?

We remember the admonition of our mothers: “Treat others as you want them to treat you.” But what if being nice was something we were inclined by nature to do anyway? Renowned neuroscientist Donald Pfaff upends our entire understanding of ethics and social contracts with an intriguing proposition: the Golden Rule is hardwired into the human brain.Pfaff, the researcher who first discovered the connections between specific brain circuits and certain behaviors, contends that the basic ethics governing our everyday lives can be traced directly to brain circuitry. Writing with popular science journalist Sandra J. Ackerman, he explains in this clear and concise account how specific brain signals induce us to consider our actions as if they were directed at ourselves—and subsequently lead us to treat others as we wish to be treated. Brain hormones are a part of this complicated process, and The Neuroscience of Fair Play discusses how brain hormones can catalyze behaviors with moral implications in such areas as self-sacrifice, parental love, friendship, and violent aggression. Drawing on his own research and other recent studies in brain science, Pfaff offers a thought-provoking hypothe

Who reads The Neuroscience of Fair Play : Why We (Usually) Follow the Golden Rule?

Author

Pfaff, Donald W.,Wilson, Edward O.

Publisher

Dana, University Presses Marketing [distributor]

Published

2008

Language

EN

ISBN

9781932594270

Category

nonfiction

Subjects

Psychology, Science, Philosophy

Updated

2026-03-24