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Analyzing social media networks with NodeXL : insights from a connected world by Robert Ackland; Derek L Hansen; Ben Shneiderman; Marc A Smith is a nonfiction available to read on EtoBox.

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<p>Businesses, entrepreneurs, individuals, and government agencies alike are looking to social network analysis (SNA) tools for insight into trends, connections, and fluctuations in social media. Microsoft’s NodeXL is a free, open-source SNA plug-in for use with Excel. It provides instant graphical representation of relationships of complex networked data. But it goes further than other SNA tools -- NodeXL was developed by a multidisciplinary team of experts that bring together information studies, computer science, sociology, human-computer interaction, and over 20 years of visual analytic theory and information visualization into a simple tool anyone can use. This makes NodeXL of interest not only to end-users but also to researchers and students studying visual and network analytics and their application in the real world.</p> <p>In <b><i>Analyzing Social Media Networks with NodeXL</i></b>, members of the NodeXL development team up to provide readers with a thorough and practical guide for using the tool while also explaining the development behind each feature. Blending the theoretical with the practical, this book applies specific SNA instructions directly to NodeXL, but the t

Who reads Analyzing social media networks with NodeXL : insights from a connected world?

Author

Robert Ackland; Derek L Hansen; Ben Shneiderman; Marc A Smith

Publisher

Morgan Kaufmann Publishers

Published

2010

Language

EN

ISBN

9780123822291

Category

nonfiction

Subjects

Computer Science, Business, Sales & Marketing