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Coconut Oil Marketing Plan Overview by Samira is a document available to read on EtoBox.

This document is a term paper submitted by Samira Anjum Shorna to their lecturer Ahmed Al Asheq in the Department of Business Administration at World University of Bangladesh. The paper discusses a project conducted by JHZC, a non-profit organization, to launch and market coconut oil. It includes an overview of JHZC and the project objectives. Market research was conducted through surveys in Dhaka to understand customer needs and thoughts on coconut oil. The results found most use palm oil but many were int

Author
Samira
Language
EN