About this document
Eye Tracking CaseStudy Cadbury Shelf by Jon Ward is a document available to read on EtoBox.
The client wanted to know the optimal space management to place the Fusion group of products and the V6 group of products in the supermarket check-out shelf. The Top shelf gets more attention than the middle shelf no matter which products are placed. If the discount-pris groceries divider is present, it is the first element to catch the respondents
- Author
- Jon Ward
- Language
- EN