Can I read Marketing For Attorneys And Law Firms (haworth Marketing Resources) on EtoBox?

Marketing For Attorneys And Law Firms (haworth Marketing Resources) by William J. Winston is a book available to read on EtoBox.

What is Marketing For Attorneys And Law Firms (haworth Marketing Resources) about?

<p>Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of authors from around the country. As attorneys are becoming more interested in marketing and how it can benefit their practices, this book is an important tool. It aids attorneys as they evaluate and improve old marketing strategies and create new marketing strategies where such advertising was neglected. It is an ideal readings text for today&rsquo;s attorney and legal consultants who wish to obtain a better insight into select aspects of marketing the law firm.<p>This is the only readings book that focuses on these areas&#58; applications of marketing planning, attorney selection by consumers, and client and provider attitudes toward legal services. Part Two thoroughly examines various aspects of how clients select and evaluate the performance of legal services. Today&rsquo;s attorneys must first fully understand what their clients perceive about their services before jumping into marketing their services. This section provides insight that most attorneys would normally not investigate and lays the groundwork for the development of marketing programs. Part Three

Author

William J. Winston

Publisher

Routledge

Published

1993

Language

EN

ISBN

9781560243250

Subjects

Business, Law, Science