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Can I read Digital business and E-commerce management : strategy, implementation and practice on EtoBox?
Digital business and E-commerce management : strategy, implementation and practice by Management.; Chaffey, Dave is a business book available to read on EtoBox.
What is Digital business and E-commerce management : strategy, implementation and practice about?
This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding
Who reads Digital business and E-commerce management : strategy, implementation and practice?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Management.; Chaffey, Dave
- Publisher
- Pearson Education Limited
- Published
- 2015
- Language
- EN
- ISBN
- 9780273786542
- Category
- business
- Subjects
- Business, Management, Management & Leadership
- Updated
- 2026-03-25