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Effective Customer Relationship Management by reyevon146 is a document available to read on EtoBox.

What is Effective Customer Relationship Management about?

Customer Relationship Management (CRM) is a strategy focused on building long-term relationships with customers through various marketing activities including customer selection, acquisition, retention, and extension. E-CRM enhances traditional CRM by utilizing digital technologies for personalized customer interactions and data analysis. Effective email marketing and customer acquisition management are crucial components of CRM, aimed at boosting brand awareness, driving sales, and retaining customers.

Author

reyevon146

Language

EN