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Thinking points : communicating our American values and vision : a progressive's handbook by Lakoff, George; Rockridge Institute is a nonfiction available to read on EtoBox.

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<p><P>Two years ago George Lakoff published the bestselling <i>Don&#8217;t Think of an Elephant!</i> Its account of the conservative monopoly on effective framing touched off a national discussion about political language. It also gave rise to a chorus of pleas for more&#58;<P>* What is the progressive vision of America; <P>* Why progressive values are America&#8217;s values; <P>* How frames are necessary to serve the truth; <P>* Why sloganeering alone doesn&#8217;t work; <P>* How progressives trap themselves and how they can escape those traps; and <P>* How political arguments and narratives can be put together to counter the Right.<P><i>Thinking Points</i> satisfies that call with a bold, concise, and systematic explanation of how conservatives think and use language&#8212;and how progressives can fight back . Lakoff and the Rockridge Institute offer a new understanding of the so-called political center and explain why the most effective way to appeal to those who identify themselves as moderates or conservatives is to remain true to progressive values. <P>This book is essential reading for anyone who wants to participate in shaping an America that serves the common good.</p> <h3

Who reads Thinking points : communicating our American values and vision : a progressive's handbook?

Author

Lakoff, George; Rockridge Institute

Publisher

New York: Farrar, Straus and Giroux

Published

2006

Language

EN

ISBN

9780374530907

Category

nonfiction

Subjects

History, Fiction, Political Science

Rating

4.05 / 5 (200 ratings)

Updated

2026-03-14