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About this Business, Management and Accounting article

Does Experiential Advertising Impact Credibility? by Rajaobelina, Lova; Lacroix, Caroline; St-Onge, Anik is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Rajaobelina, Lova; Lacroix, Caroline; St-Onge, Anik
Publisher
Emerald Group Publishing Limited; Emerald (MCB UP ); Emerald Group Publishing Ltd.; Emerald (ISSN 0265-2323)
Published
2019
Language
EN
Field
Business, Management and Accounting (Social Sciences)