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Can I read Product Innovation on EtoBox?
Product Innovation by Muhammad Ben Mahfouz Al-Zubairi is a document available to read on EtoBox.
What is Product Innovation about?
This study aimed to analyze the effects of product innovation on the financial performance of commercial banks in Kenya. It reviewed relevant literature on theories of product innovation and its relationship with financial performance. The study employed a correlational research design and collected primary data from 40 commercial banks. The findings showed that core product innovations positively influenced banks
- Author
- Muhammad Ben Mahfouz Al-Zubairi
- Language
- EN