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What is Trends in China about?

The beverage market in China is large and growing rapidly, with average annual growth of 13%. However, growth rates vary significantly between categories. Mineral water and fruit juices are growing at over 16% annually, driven by consumer preferences for healthy, green products. Milk consumption is also increasing strongly at 23% annually due to marketing of health benefits. In contrast, carbonated drinks are growing slowly at under 5% due to health concerns of younger consumers. The trends indicate that ne

Author

Eveline Patricia

Language

EN