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Can I read Enhancing Service Experiences Through Co-Creation on EtoBox?
Enhancing Service Experiences Through Co-Creation by Nul Tinulada Yoga is a document available to read on EtoBox.
What is Enhancing Service Experiences Through Co-Creation about?
The document summarizes a presentation about service experiences. It discusses how providing memorable customer experiences can create value for service providers. It also explains how extending service experiences into the pre-purchase phase allows organizations to add personalized value, connect with customers, learn about needs and desires, create identity, and manage expectations. Finally, it presents some research areas around further developing the theoretical framework for studying service experience
- Author
- Nul Tinulada Yoga
- Language
- EN