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What is Zeta Inc. Mobile Game Overview about?

Zeta Inc. is a leading mobile game operator and publisher in China that focuses on developing games based on popular IPs. It licenses IPs from owners and holds proprietary IPs. Zeta publishes these IP-based games on over 500 channels after developing the games internally or cooperating with third-party developers. Zeta generates revenue by sharing a portion of player billings with developers and channels. While revenue declined in recent years, Zeta maintains a large portfolio and pipeline of games and IPs.

Author

rashmi shree

Language

EN