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The document describes the 7 Ps of marketing applied to the healthcare sector. These include: Product (aligned with user needs), Price (affordable for users), Promotion (targeted at current and potential users), Place (expanding services to more users), People (committed and providing good customer service), Process (of high quality and monitoring customer satisfaction), and Physical Evidence (that inspires confidence in users). The document emphasizes that in the current context it is more important to ret

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ScribdTranslations

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EN