Opening book details…
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Engaging Film Techniques for Target Audience by owen massey is a document available to read on EtoBox.
What is Engaging Film Techniques for Target Audience about?
This document discusses how the target audience was addressed in a film opening sequence through the use of different shots and scenes. It aimed to attract males aged 15-40. The first mid shot of the protagonist in his home was used to connect with the older males by showing a relatable domestic environment. A later long shot of a kidnapping appealed more to younger males aged 15-21 through its inclusion of violence. The pivotal moment used a tense mid shot and soundtrack to build suspense for the whole aud
- Author
- owen massey
- Language
- EN