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What is Entrepreneurial Personality & Business Performance about?

This document summarizes a study that examines the relationship between entrepreneurial personality and business performance among creative entrepreneurs in Terengganu, Malaysia. The study aims to 1) identify the significant relationship between entrepreneurial personality and business performance, and 2) study the significance of government initiative as a moderator in the relationship. Entrepreneurial personality is measured based on factors like need for achievement, locus of control, creativity, innovat

Author

Reins 'Samudera Merah'

Language

EN