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OR - Santos 2009 - Constructing Markets and Shaping Boundaries by almeida.guilherme is a document available to read on EtoBox.

The document discusses how entrepreneurs shape organizational boundaries and construct markets in nascent fields through a longitudinal study of five ventures. It presents a framework highlighting three key processes—claiming, demarcating, and controlling a market—while emphasizing the role of power in these dynamics. The authors aim to extend existing theories on organizational boundaries and interorganizational power by focusing on the unique challenges faced by new firms in ambiguous market environments.

Author
almeida.guilherme
Language
EN