Opening book details…
Can I read Media/impact: An Introduction To Mass Media, Updated on EtoBox?
Media/impact: An Introduction To Mass Media, Updated by Shirley Biagi is a business book available to read on EtoBox.
What is Media/impact: An Introduction To Mass Media, Updated about?
This text begins with an overview of mass communication theory and a discussion of the three themes that are emphasized throughout: media as business, media and technological change, and media and political, social, and cultural institutions. It then explores each major medium and concludes with critical arguments about the overall effects of media today as well as economic, social, cultural, and political consequences of the media system on society and the world.
Who reads Media/impact: An Introduction To Mass Media, Updated?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Shirley Biagi
- Publisher
- Wadsworth Publishing
- Published
- 1998
- Language
- EN
- ISBN
- 9780534504823
- Category
- business
- Subjects
- Sociology, Literary Fiction, Business
- Updated
- 2026-03-25
More by Shirley Biagi
Browse all works by Shirley Biagi
Similar books
- Media and Culture: An Introduction to Mass Communication — Richard Campbell; Christopher R. Martin; Bettina G. Fabos (2007)
- Mass Media Research : an Introduction — Roger D. Wimmer; Joseph R. Dominick (2013)
- Media Impact : an Introduction to Mass Media/ Shirley Biagi — Shirley Biagi (2015)
- Converging Media : an Introduction to Mass Communication — John Pavlik, Shawn McIntosh, John V. (2004)
- Introduction to Mass Communication : Media Literacy and Culture — Stanley J. Stanley Baran (2020)
- Mass Media/mass Culture An Introduction Fourth Edition — Wilson, James R. (James Ross); Wilson, Stan Le Roy; Wilson, Stan Le Roy. Mass media/mass culture (1998)