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What is Understanding Attribute Substitution in Psychology about?
1. Attribute substitution is a psychological process where an individual substitutes an easily calculated heuristic attribute for a more complex target attribute when making a judgment. 2. This occurs automatically in the intuitive system rather than the reflective system, so people are often unaware a substitution has occurred and biases persist even when pointed out. 3. Attribute substitution explains many cognitive biases and illusions by proposing that an accessible attribute takes the place of the ta
- Author
- 唐健軒
- Language
- EN