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What is Lee Iacocca: Chrysler about?

Lee Iacocca is an American businessman best known for reviving Chrysler Corporation in the 1980s. He served as President and CEO of Chrysler from 1978 to 1992. Prior to Chrysler, Iacocca had a successful career at Ford Motor Company, rising to become President, but was fired in 1978 due to personality conflicts. After being fired from Ford, Iacocca joined Chrysler which was struggling financially and on the verge of bankruptcy. Through his leadership, Iacocca was able to turn Chrysler around and bring it ba

Author

Aaron

Language

EN