About this document
Elements of Print Advertising Explained by Znow Bear is a document available to read on EtoBox.
Print ads appear in newspapers and magazines rather than other media. They have five basic elements: a header to attract attention and communicate a key benefit; an image to create curiosity; a body to elaborate on the header and build interest; a call to action directing readers to take a specific action now; and contact information telling readers how to get in touch with the business.
- Author
- Znow Bear
- Language
- EN