About this document
Integrating Strategy and Culture by Panji Fredi is a document available to read on EtoBox.
This document discusses how corporate strategy and organizational culture are intertwined. It defines organizational culture as shared systems of meanings conveyed through cultural products like myths, symbols, rituals, and values. These cultural products are stabilized through shared assumptions within the organization. The article argues that consciously developed, recognizable cultures support innovation and strategic actions. It provides brief examples of the contrasting cultures of J.C. Penney, which f
- Author
- Panji Fredi
- Language
- EN