About this document
Class 12 Perfume Marketing Project by Navdeep Singh is a document available to read on EtoBox.
This document provides information about a marketing project completed by a student on the perfume industry. It includes an introduction to marketing, reasons for selecting perfumes as the product, details on competitive brands, licensing requirements, the product range and features, branding elements like logo and tagline, pricing strategy, distribution, and a marketing strategy focusing on product, promotion, positioning and brands. The objective is to achieve 20% annual revenue growth and 15% increase in
- Author
- Navdeep Singh
- Language
- EN