About this nonfiction
Content Chemistry: Fifth Edition: the Illustrated Handbook for Content Marketing by Andy Crestodina is a nonfiction available to read on EtoBox.
THE BOOK YOU ARE HOLDING IS THE RESULT OF THOUSANDSOF CONVERSATIONS AND 18 YEARS OF COLLABORATION.It started back on January 1, 2000, when I quit my job as an IT recruiter andstarted a new career on the web. I’ve immersed myself in digital ever sincethat day.In April 2001, I co-founded a web design company, Orbit Media Studios,with my great friend Barrett Lombardo. Today, Orbit is an award-winningteam of 40 specialists with hundreds of happy clients and thousands ofsuccessful projects.rough all of that experience, I’ve tried all kinds of marketing tactics andtechniques with both amazing success and staggering failures. At times I’vehad amazing teachers. And at other times, I’ve had to experiment my waythrough things on my own. Orbit started as a scrappy little company withouta real budget, so our focus has always been on organic growth. In digitalmarketing, that means content.
It is typically read by self-directed learners exploring a subject in depth.
Common subject areas: history, science, philosophy, social sciences.
- Author
- Andy Crestodina
- Publisher
- Independent Publishers Group : Orbit Media Studios, Inc
- Published
- 2018
- Language
- EN
- ISBN
- 9780988336490
- Category
- nonfiction
- Subjects
- Marketing, Computer Science, Management