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Corporate Entrepreneurship : How to Create a Thriving Entrepreneurial Spirit Throughout Your Company by Robert D. Hisrich, Claudine Kearney is a nonfiction available to read on EtoBox.

What is Corporate Entrepreneurship : How to Create a Thriving Entrepreneurial Spirit Throughout Your Company about?

Beat the competition with INTERNAL INNOVATION If 3M's corporate leadership hadn't given researcher Art Fry a creative outlet, the world would never have seen the Post-it Note . . . Corporate entrepreneurs, intrapreneurs, mavericks. No matter what name they go by, these innovators are the pioneering forces within an organization who spark new enterprises, products, services, and processes to combat increased global competition. Corporate Entrepreneurship shows you how to develop and grow your organization by designing the culture, structure, strategies, and policies that encourage and support internal entrepreneurial ventures. Bestselling author and world-renowned entrepreneur Robert Hisrich teams up with global management expert Claudine Kearney to provide action plans, techniques, and insights for establishing an organizational culture that allows intrapreneurs to develop the entrepreneurial ventures that will secure value and generate new growth in your company. Every day, globalization and technological advancements continue to put more of your competitors within reach of your customers. In order for your company to stay attractive and thrive, you need the proven tools and tact

Who reads Corporate Entrepreneurship : How to Create a Thriving Entrepreneurial Spirit Throughout Your Company?

Author

Robert D. Hisrich, Claudine Kearney

Publisher

McGraw-Hill Professional ; McGraw-Hill [distributor

Published

2011

Language

EN

ISBN

9781283357913

Category

nonfiction

Subjects

Business, Management, Economics

Updated

2026-03-24