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About this Business, Management and Accounting article

Catalogue record by Louis C. Wagner is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Louis C. Wagner
Publisher
American Marketing Association; SAGE Publications (ISSN 0022-2429)
Published
1964
Field
Business, Management and Accounting (Social Sciences)

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