About this document

Baemin by Phương Dung Mạc is a document available to read on EtoBox.

Baemin is a Korean food delivery app looking to expand its market share in Vietnam. Currently, Baemin is the third most popular food delivery app in Vietnam behind Grab Food and Now, with a market share of 11%. The food delivery market in Vietnam is growing rapidly as more people, especially young professionals and students, prefer ordering food through apps due to convenience. Baemin plans to launch a new Tet menu and collaborate on a music video to increase awareness and market share during the upcoming L

Author

Phương Dung Mạc

Language

EN