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Can I read Marketing : Concepts and Strategies on EtoBox?
Marketing : Concepts and Strategies by Lyndon Simkin, William Pride, Ferrell, Sally Dibb is a nonfiction available to read on EtoBox.
What is Marketing : Concepts and Strategies about?
Now in its 8th edition, Marketing Concepts and Strategies gives an in-depth insight into the core theories behind modern marketing. It combines the theoretical and practical knowledge of its world class authors to ensure students develop a comprehensive understanding of marketing in the modern world. Updated to include new trends and challenges in the industry and with a diverse range of pedagogical features to help students learn in a variety of ways, the new edition continues to be a comprehensive guide to Marketing.
Who reads Marketing : Concepts and Strategies?
It is typically read by self-directed learners exploring a subject in depth.
Common subject areas: history, science, philosophy, social sciences.
- Author
- Lyndon Simkin, William Pride, Ferrell, Sally Dibb
- Publisher
- Cengage Learning, EMEA
- Published
- 2019
- Language
- EN
- ISBN
- 9781473760271
- Category
- nonfiction
- Subjects
- Business, Management, Management & Leadership
- Rating
- 5 / 5 (1 ratings)
- Updated
- 2026-03-24
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