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What is Understanding Product Classification about?

This document discusses product classification and product management. It categorizes products based on durability, tangibility, and use. Products can be nondurable goods, durable goods, or services. Consumer goods are further divided into convenience goods, shopping goods, specialty goods, and unsought goods. Industrial goods include materials and parts, capital items, and supplies and business services. The document also discusses product mix and product lines. A company

Author

Kenean Eyasu

Language

EN