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Can I read Focus Groups as Qualitative Research (Qualitative Research Methods) on EtoBox?

Focus Groups as Qualitative Research (Qualitative Research Methods) by David L Morgan, (Sociologist) is a social science available to read on EtoBox.

What is Focus Groups as Qualitative Research (Qualitative Research Methods) about?

This volume describes a variety of applications for focus groups in social science, pointing out its potential as a self-contained means of collecting data and as a supplement to other research methods, both qualitative and quantitative. The author compares the focus group to more common qualitative techniques - individual interviewing and participant observation - stressing the advantages and weaknesses of each. He presents a thorough treatment of practical issues of planning and running a focu

Who reads Focus Groups as Qualitative Research (Qualitative Research Methods)?

It is typically read by self-directed learners exploring a subject in depth.

Common subject areas: history, science, philosophy, social sciences.

Author
David L Morgan, (Sociologist)
Publisher
SAGE Publications, Incorporated
Published
1988
Language
EN
ISBN
9780803932098
Category
social science
Subjects
Sociology, Science, Social Science
Updated
2026-03-25

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