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Media Distribution Strategies: Titanic vs. Infinity War by api-644405310 is a document available to read on EtoBox.

What is Media Distribution Strategies: Titanic vs. Infinity War about?

The document discusses how the marketing and distribution of movies have changed from 1997 to 2018. Specifically: - Titanic (1997) was marketed through TV interviews and newspaper ads, with trailers in cinemas. Its marketing budget was $50 million and total budget was $200 million. - Avengers: Infinity War (2018) used social media like YouTube and Facebook for trailers. It had a $150 million marketing budget and $316 million total budget. - Marvel, which produced Infinity War, is owned by Disney and th

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api-644405310

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EN