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Factors Influencing Amazon Customer Decisions by naharsahu8 is a document available to read on EtoBox.

What is Factors Influencing Amazon Customer Decisions about?

This project report examines the factors influencing customer decision-making on Amazon, from initial interest to final purchase. Key findings reveal that price sensitivity, product reviews, delivery speed, and trust in the platform significantly impact purchasing behavior. The report provides recommendations for Amazon to enhance customer engagement, optimize conversion rates, and strengthen loyalty based on these insights.

Author

naharsahu8

Language

EN