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Customer Awareness in Banking Marketing by bilalmehmood046 is a document available to read on EtoBox.

This document provides a synopsis for a project that will analyze the impact of different marketing tools and techniques used by banks to create customer awareness of products and services. The project will be presented at the National Bank of Pakistan Staff College. It will examine the correlation between customer awareness and various marketing methods. Primary data will be collected from banking customers via convenient sampling and analyzed using quantitative methods to determine which techniques are mo

Author
bilalmehmood046
Language
EN