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What is Bancassurance Dynamics in Tanzania about?

This chapter introduces the background and context of the study. It discusses how bancassurance has evolved as a powerful distribution tool for insurers, banks, and wealth managers. The chapter then outlines the research problem of how bancassurance is failing to grow in Zimbabwe despite its growth in other countries. The objectives of the study are to examine bancassurance effectiveness, provide broker strategies to deal with bank competition, analyze models used in Zimbabwe, and identify pitfalls to avoid

Author

TawandaZimhamba

Language

EN