About this document
Findlay - Things To Be Seen - Accepted Version by chomat is a document available to read on EtoBox.
The article by Rosie Findlay explores the intersection of spectacle and branding in contemporary fashion shows, arguing that these events serve as both artistic performances and commercial enterprises. Through performance theory and fieldwork at Australian Fashion Weeks, the author examines how fashion shows create a visual spectacle intended to engage audiences, both present and mediated through social media. Ultimately, the work highlights the significance of fashion shows in shaping consumer perceptions
- Author
- chomat
- Language
- EN