About this document
BBA Aviation: Airline Marketing Management by Sasmi Shams is a document available to read on EtoBox.
The document outlines the BBA Aviation program at Silver Oak College of Aviation Technology, focusing on Airline Marketing Management. It includes course objectives, teaching and evaluation schemes, and detailed content divided into five units covering various aspects of airline marketing. Additionally, it lists recommended books and open-source resources for further learning.
- Author
- Sasmi Shams
- Language
- EN