Can I read Ask Your Developer : How to Harness the Power of Software Developers and Win in the 21St Century on EtoBox?

Ask Your Developer : How to Harness the Power of Software Developers and Win in the 21St Century by Jeff Lawson [Jeff Lawson] is a nonfiction available to read on EtoBox.

What is Ask Your Developer : How to Harness the Power of Software Developers and Win in the 21St Century about?

Jeff Lawson, software developer turned CEO of Twilio, creates a new playbook for unleash ing the full potential of software developers in any organization , showing how to help management utilize this coveted and valuable workforce to enable growth , solve a wide range of business problems and drive digital transformation . From banking and retail to insurance and finance, every industry is turning digital, and every company needs the best software to win the hearts and minds of customers. The landscape has shifted from the classic build vs. buy question, to one of build vs. die . Companies have to get this right to survive. But how do they make this transition? Software developers are sought after, highly paid, and desperately needed to compete in the modern, digital economy. Yet most companies treat them like digital factory workers without really understanding how to unleash their full potential. Lawson argues that developers are the creative workforce who can solve major business problems and create hit products for customersnot just grind through rote tasks. From Google and Amazon, to one-person online software companiescompanies that bring software develop

Who reads Ask Your Developer : How to Harness the Power of Software Developers and Win in the 21St Century?

Author

Jeff Lawson [Jeff Lawson]

Publisher

Harper Business, an imprint of HarperCollinsPublishers

Published

2021

Language

EN

ISBN

9780063018297

Category

nonfiction

Subjects

Computer Science, Programming, Stem

Rating

4.5 / 5 (475 ratings)

Updated

2026-03-14