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B2B Marketing Course Overview by cillpick8 is a document available to read on EtoBox.

What is B2B Marketing Course Overview about?

The document outlines the syllabus for the Business Marketing course (UGMGT22J402) at Cluster University Srinagar, focusing on B2B marketing management. It includes objectives, learning outcomes, and detailed units covering topics such as industrial buyer behavior, product development, vendor selection, and distribution channels. Suggested readings are also provided to support the course material.

Author

cillpick8

Language

EN