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What is SEO Strategies for Enhanced Visibility about?

This document introduces a special issue of Ephemera on the topic of consumptive aspects of work and productive aspects of consumption. It provides an overview of how boundaries between work and consumption have blurred in contemporary society and organizations. The special issue aims to explore these themes through conceptual and empirical contributions. Possible topics of interest include forms of consumptive work and productive consumption, the role of branding in these phenomena, and their implications

Author

DetlefHolz

Language

EN