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What is Asian Paints: Navigating Cost Challenges about?

The paint industry is experiencing fast growth globally, making it important for companies to remain competitive by meeting customer expectations. Asian Paints launched two IT-enabled solutions to improve the customer experience and enhance business processes: 1) A customer call center powered by SAP CRM to provide product information and support complaints tracking; 2) An in-home painting service called Asian Paints Home Solutions (APHS) delivered through franchisees and managed using a customized SAP exte

Author

Chowkidar Amit Mishra

Language

EN